“The world does not need a better definition of issues, or better planning or project management. It needs the issues and the plans to have more of an impact, which is the promise of engagement.”  - Peter Block


Elevate Your Engagement

Core Services

Coby C. Williams, New Reach Community Community Consulting

Coby C. Williams is Founder and Principal of New Reach Community Consulting. He is a strategist and practitioner that brings you over 15 years of expertise in community engagement, group facilitation, issue advocacy strategy, and digital outreach planning. He has partnered with organizations throughout Ohio to help move forward local, state, and national initiatives. Coby was selected to participate in the Direct Action Research and Training (DART) Center Institute for grassroots community organizing. He also completed the Advanced Public Engagement for Local Government program from Davenport Institute at Pepperdine University.

Coby is a member of the Diversity, Equity, and Inclusion (DEI) Committee for the International Association for Public Participation (IAP2) USA. He also serves on the Membership and Partnership Committee for the National Network of Consultants to Grantmakers (NNCG). Coby earned an Associate of Applied Business degree in Computer Information Systems from Cincinnati State Technical and Community College and a Bachelor of Science degree in Human Resources Management from Franklin University.

Committed and Credible

Not all community engagement is created equal. A rigid process doesn't hold up very well when needs change. Engagement that's superficial in nature leads to status quo results. And drawn-out processes provide insights when it's too late to take action on them. These approaches miss opportunities to move your mission forward and aren't the best use of your precious time, energy, or resources. New Reach Community Consulting designs agile, responsive, and practical solutions to help you engage with communities in meaningful ways for important causes. 

​New Reach partners with government, nonprofit, and other organizations that need the following expert consulting services:

  • Stakeholder Outreach and Community Engagement

  • Public Awareness and Issue Advocacy

  • Messaging and Communications

  • Strategic Planning and Implementation

  • Capacity Building 

New Reach also uses best-in-class technology for more robust online engagement beyond the limitations of social media and video meeting services.


New Reach Community Consulting is a Black-owned and purpose-driven small business based in Columbus, OH. Its mission is to help organizations improve the quality of life for the people they serve. New Reach's work is centered on adding value to society in authentic ways by uplifting the communities it engages with. 

certified agile project manager

Agile Project Management

Strategy Implementation Professional
certified virtual group facilitator

Business Certifications

  • US Black Chamber (USBC)

  • US Department of Transportation Disadvantaged Business Enterprise (DBE)

  • State of Ohio Minority Business Enterprise (MBE)

  • State of Ohio Encouraging Diversity, Growth and Equity (EDGE)

  • City of Columbus Minority Business Enterprise (MBE)

  • Columbus City Schools Local Economically Disadvantaged Enterprise (LEDE)