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“The world does not need a better definition of issues, or better planning or project management. It needs the issues and the plans to have more of an impact, which is the promise of engagement.”  - Peter Block

Coby C. Williams of New Reach Community Consulting

Elevate Your Engagement

Not all community engagement is created equal. A rigid process doesn't hold up very well when needs change. Engagement that's superficial in nature leads to status quo results. And drawn-out processes provide insights when it's too late to take action on them. These approaches miss opportunities to move your mission forward and aren't the best use of your precious time, energy, or resources.

Get Dedicated Consulting Expertise

Moving the needle for an important cause requires more than the gift of gab or a slick slide deck. That's why New Reach Community Consulting specializes in helping organizations connect with communities for meaningful results. Since New Reach isn't a dabbler, it can advise on solutions for success based on in-depth experience and current best practices.


New Reach partners with organizations to provide the following expert consulting services for government, nonprofit, and philanthropic initiatives:

  • Stakeholder Outreach and Community Engagement

  • Public Awareness and Issue Advocacy

  • Messaging and Communications

  • Strategic Planning and Implementation

  • Capacity Building

  • Social Innovation Facilitation

Your Trusted Social Impact Partner


Certified B Corp - New Reach Community Consulting

New Reach has a consistent and credible focus on social impact. Its values align with organizations striving for long-term solutions to meet community needs. It's the first public affairs business in Ohio to be awarded a B Corp certification. The international nonprofit B Lab issues this designation for meeting rigorous standards of social and environmental performance, accountability, and transparency. 

New Reach Community Consulting is a Black-owned and purpose-driven public affairs consulting small business based in Columbus, OH. Its mission is to help organizations connect with communities to improve lives. New Reach keeps a finger on the pulse of communities, and its work centers on adding value to society in authentic ways. Click here to download New Reach's capabilities statement.

Business Certifications

  • Certified B Corporation (B Corp)

  • US Black Chamber (USBC)

  • National Minority Supplier Diversity Council (NMSDC)

  • National Diversity Veteran Small Business (NDVSB)

  • US Department of Transportation Disadvantaged Business Enterprise (DBE)

  • State of Ohio Minority Business Enterprise (MBE)

  • State of Ohio Encouraging Diversity, Growth and Equity (EDGE)

  • City of Columbus Minority Business Enterprise (MBE)

  • Columbus City Schools Local Economically Disadvantaged Enterprise (LEDE)

New Reach also keeps good company with other small businesses that help advance communities and organizations. You can check out a list of some of them by clicking this link.

Meet Your Expert

Coby C. Williams, New Reach Community Community Consulting

Coby C. Williams is Founder and Principal of New Reach Community Consulting. He is a strategist and practitioner that brings you knowledge, experience, and credentials. Coby has over 15 years of professional experience in community engagement, group facilitation, issue advocacy strategy, and digital outreach planning. His thought leadership is regularly tapped for national topics related to community engagement. He has partnered with organizations throughout the United States to help move local, state, and national initiatives forward.


Coby was selected to participate in the Direct Action Research and Training (DART) Center Institute for grassroots community organizing. He also completed the Advanced Public Engagement for Local Government program from Davenport Institute at Pepperdine University. Coby serves on the national Board of Directors and the Diversity, Equity, and Inclusion (DEI) Committee for the International Association for Public Participation (IAP2) USA. He also serves on the Steering Committee for the National Network of Consultants to Grantmakers (NNCG).


Coby earned an Associate of Applied Business degree in Computer Information Systems from Cincinnati State Technical and Community College and a Bachelor of Science degree in Human Resources Management from Franklin University.

certified agile project manager

Agile Project Management

Digital Strategies Intensive

Strategy Implementation Professional
certified virtual group facilitator
2023 PublicInput Certification Badge - New Reach Community Consulting.png
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